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TopSpot Internet Marketing

  Website

  US - Houston,  TX

Started in 2003 with 5 original team members, TopSpot has been one of the fastest growing search marketing firms in Houston, Texas. With over 100 team members based in our home office and 20 sales representatives across the United States, TopSpot's current customer base exceeds 800.

  About Project

Viva Capital is one of the leading specialty finance companies to the transportation industry in the nation and was in need of a new website that portrayed their business as such.

During the initial planning meetings with TopSpot & Viva Capital, goals were established for the new website:

• Increase in the number of leads generated from the website
• Expand their current reach nationally
• Improve their organic traffic


The TopSpot team created a website architecture with SEO serving as the foundation and a clean, professional design that provided multiple conversion opportunities throughout each page while promoting their brand, team members and experience.

The new Viva Capital website launched in December of 2017 and has seen a 33% increase in organic traffic. During the first two months post-launch, Viva Capital has received over 100 leads via website generated phone calls & form submissions. Their national presence has grown as well in the short time that their new site has been live! Website traffic from out of state visitors (they are based in Texas) has increased by 71%!

The Viva Capital Funding website is now the main source of qualified leads for the business.

  Credits

• President - David Underwood
• VP of Operations - Anita Perez
• VP of Sales - Tim Doyle
• Director of Client Services - Whitney Kane
• Director of Marketing - Beth Shockley
• Client Strategies Manager - Mary Coleman
• Web Team - Angela Rodriguez, Shonna Godoy
• Customer Relationship Team - Sara Brown, Rebecca Rodriguez, Stephanie Workman
• Analytics & IT Departments