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88577

DPX Technologies

  Website

  US - Columbia,  SC

Founded in 2007, DPX Technologies develops and manufactures sample preparation products and custom methods for a diverse client base. Our proprietary and patented INTip™ technologies provide efficient, automated solutions for laboratories that are easy to customize and implement with any method.

  About Project

This new website was a part of a big rebrand project. DPX Technologies got a complete rebrand. The website features the new logo, color palette, graphics, product photography and videography. The product pages include a lot more information about how the technology works before listing the products. The resources page is a little interactive, giving users the ability to sort through a list. Some of the page names changed compared to the old site, and new pages were added like the automation landing page and a resource page that has a product guide by matrix. The site has received good feedback so far through a survey monkey form, and the number of organic sessions increased by 57% within the first month of launch.